John Plummer chooses IDX Search Tools for his REMAX Associates Website
Released on = February 28, 2007, 1:07 pm
Press Release Author = Mary French
Industry = Real Estate
Press Release Summary = Plummer now uses IDX, Inc.'s primary application, IDX Broker, to display and completely integrate Multiple Listing Service (MLS) listings on his personal website.
Press Release Body = EUGENE, ORE. - IDX, Inc., a leader in online real estate search applications, today announced the addition of REMAX Associates' John Plummer to its suite of professional real estate clients. Plummer now uses IDX, Inc.'s primary application, IDX Broker, to display and completely integrate Multiple Listing Service (MLS) listings on his personal website. This allows him to retain leads generated from direct traffic, rather than losing out to the listing broker through the use of traditional framed MLS search tools.
IDX, or Internet Data Exchange, is the means of extracting data from the MLS and making it available on a website for public view. In other words, IDX makes it much easier for potential buyers to browse real estate websites for listings that fit their needs. And the easier it is to browse those listings, the faster they are likely to be bought or sold. The IDX Broker application provides agents, brokers and other real estate professionals with the tools needed to create a competitive advantage in a rapidly growing real estate market.
The objective in developing a website with an integrated IDX/MLS data feed is to generate new leads quickly at a low cost to the client. With automatic email announcements, custom client home views and advanced admin and integration controls, Plummer's clients now have access to the entire MLS database on his website. This gives his website an advantage over those that don't display the MLS listings and gives his listings free advertising on other real estate websites that also display the MLS data.
Additional benefits of using IDX Broker include the ability to automatically create featured listing pages, check the status of new MLS listings and generate automatic emails 24/7. And as a member of the El Paso MLS in Texas, Plummer's clients can search that MLS quickly and easily using IDX search tools.
About John Plummer As the Owner and Designated Broker of RE/MAX Associates, John Plummer has been a Texas real estate broker for over 30 years and has served the El Paso community as a past President of the El Paso Multiple Listing Service Corporation and an El Paso City Planning Commissioner. John is a certified real estate Instructor and gives back by teaching real estate classes to other realtors.
About IDX, Inc. Headquartered in Eugene, Oregon, IDX, Inc. is a leading provider of web-based applications for real estate professionals throughout the U.S. IDX, Inc. offers two primary applications: IDX Broker and SLM Pro. IDX Broker allows individual real estate agents and brokers to integrate listings from their Multiple Listing Service (MLS) seamlessly into their own real estate website. This integrated IDX data feed allows agents and brokers to generate and manage leads online from all listings in their respective area of specialty. SLM Pro is a Sponsored Listings Management marketing program that assists businesses with the complex task of creating and managing a dynamic online marketing plan. SLM Pro uses a unique approach to online ad placement that maximizes the overall reach of a user's website, while delivering relevant and targeted traffic efficiently. For more information about IDX, Inc. services and products, please visit http://www.idxbroker.com or call (800)421-9668.
Web Site = http://www.idxbroker.com
Contact Details = IDX, Incorporated PO Box 71866 Eugene, OR 97401
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